Booking your high-end condo takes on a whole new meaning

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Booking your high-end condo takes on a whole new meaning

Archiseek / Canada / News / 2007 / April 6

The most lavish and expensive art books produced in British Columbia this decade cannot be bought in any bookstore. Cloth-bound in linen, with stitched signatures of oversize colour pages, and set into handsome slip-case boxes, these books are produced to the highest graphic design and publishing standards, sometimes running $100 apiece for printing costs alone. Alas, these books will never make it into any library. This is because what they celebrate has nothing to do with sculpture, painting, installation art, or even the art of writing itself. The art these spectacular volumes illustrate and describe is real estate. Especially for high-end housing projects, the mere brochure — no matter how glossily printed — is no longer enough. Project-by-project, B.C.'s top-drawer real estate has been booked.

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